Several major companies display their logo on their employees’ clothes. Whether it’s boldly displayed on their t-shirts or discretely embroidered onto their dress, logos and emblems can give you an edge over the competition.
At World Emblem we believe that a logo prominently displayed on your employees clothing can have several advantages. Everyone from Apple to McDonalds have their company logos on their employees’ clothes. There are several reasons why companies believe that emblems benefits employees as well; some of them are listed here:
- Inspires Loyalty – One of the best advantages of having logos as apparel decorations is the effect it has on your employees. If you have cultivated your brand properly, ensured that the design is a good representation of your company, your employees are going to wear them with pride. Having corporate emblems on clothes inspires a sense of belonging and unity amongst your employees.
- Promotes Unity and Equality – It is also a great equalizer. If everyone from the top to the bottom of the corporate ladder is wearing clothing with the company emblem on, it seems like all are on an equal footing. Employees are able to see the larger picture where they’re all part of an organization and working towards a particular goal.
- Holds Employees Accountable – Wearing the company’s brand name places a responsibility on your employees. They’re representatives of the brand and their behavior reflects on the brand. With their logo prominently displayed on their clothing, they are conscious of how they appear in public. They are more likely to maintain decorum and observe professional conduct wherever they are. This reflects well on your company’s customer service.
- Allows easy interactions with customers – Having your brand or company logo displayed on your employees’ clothing makes them easily identifiable. Customers can spot them quickly and ask for help whenever needed. When customers readily recognize the employees as a part of your company, they’re more comfortable talking with them.
This creates a feeling of trust between the employee and a customer. It also gives your employees a certain level of authority and an air of competence. Research has shown that customers and clients are more comfortable approaching people who’re clearly singled out as belonging to a company.
There are several advantages of having logos on your clothes and the benefits to your employees are numerous as well. If you have any questions or need to know more, you can call at World Emblem at 800.766.0448 or email firstname.lastname@example.org and a team member will get back to you as soon as possible.
“How did this happen?” That was the tagline on the homepage of the CNN website for two days starting January 29th, 2014 as two inches of snow paralyzed Atlanta, Georgia and the surrounding areas.
The front page of the World Emblem website had an entirely different tagline. “World Emblem’s Extreme Commitment Is Alive, Well & Stronger Than Ever!”
As soon as the severity of the situation in Atlanta became clear, World Emblem’s team catapulted into action to ensure every order made it out on time. It all came down to good decision-making and an amazing commitment by our World Emblem team. Orders were redirected from our Atlanta location and moved to locations that were operational in California, Mexico, Nevada, Illinois and Florida. Team members from these locations worked together to handle the overflow of orders from our Atlanta location which is World Emblem’s largest production facility in the United States. Our Florida team made the decision to put all Florida orders on hold; not because we don’t love our neighboring clients, but because we had the ability to make special arrangements with carriers and couriers to get the orders to them on time even if that meant delivering them ourselves. Our team in Florida was not only able to handle the orders from Atlanta, but was also able to get every Florida order out the door and onto the carrier’s trucks before the cut off time. Our amazing operators worked overtime from 10am until midnight to make sure that our clients’ needs were met. Those orders were then delivered to the airport and put on white-glove service to arrive at several cities. We then had couriers pick up the orders from Orlando, Tampa and Jacksonville and deliver the orders to the clients’ doors before 10:30 am. This is a remarkable feat as Atlanta is our largest facility in the United States.
We called clients to let them know to expect delays but in fact, there were none. Our teams worked tirelessly so that the impact of this disruption was not felt by our clients. It is just another way that World Emblem is willing to prove to our clients that our core value of Extreme Commitment is alive, well and stronger than ever!
This past quarter, we placed all of our locations in direct competition with each other each week. Customers with orders from each location will be called to verify the speed, accuracy and quality of their order as well as their overall customer service experience. The location with the highest ratings received possession of the Ultimate Cup for 1 week of bragging rights before the cup moved on to the next winner. Each week a different location would be named the Ultimate Cup Champion.
Our customers are the pinnacle of our business model. They are the driving force behind what makes our company tick. This past quarter, it is because of this business model that we answered the questions of how to communicate this to every operator, QC person, shipping manager and our employees as a whole. Thus, we decided to challenge ourselves in a way we’ve never done before; all to get you as our customers the best service possible.
In the end, the location with the highest ratings at the end of the quarter would be named that quarter’s Ultimate Cup Champion. The winner of the inaugural quarter of this competition was our Florida location!Not only would the quarter champions receive posession of the Ultimate Cup, they would also get the opportunity to have a company lunch with World Emblem President / CEO Randy Carr.
Below is a photo gallery with the complete list of weekly winners as well as pictures from the Ultimate Cup Luncheon with Randy Carr.