Blog Archives

Patches on Apparels: A Subtler Form of Marketing

emblem

Several major companies and corporations prominently display their logos on the shirts and dresses of their employees. These can be an effective marketing tool. It’s a more subtle form of marketing, without a doubt, but it works well. They serve the same purpose as uniforms, showing the customers that the people they’re interacting with are a part of your organization.

There are several ways in which t-shirts or dresses with the corporate logo on them can help promote your business. At World Emblem, we believe that a perfectly designed logo on your company’s apparel can be an excellent marketing tool

Branding

By adding a logo or an emblem to your employees’ clothes, you’re promoting your brand. The logo is exposed to several people every day as your people interact with different customers. Eventually, people are going to start to associate that logo with your company. You’re making them aware of your brand colors and designs, impressing the image of your company in their minds.

Customer Service

The best way to initiate interactions with a customer is to ensure that your employees are always visible to them. If they’re wearing your emblem, clients will immediately recognize them and approach them. These are like badges that let others know that they can approach the person who wears them, with questions and doubts. That also promotes a feeling of trust and reliability, giving your employees a crisp, professional appearance. Your customers would respond positively to this.

Marketability

Some companies like cafés and small business actually sell t-shirts and clothing branded with their logo. This is a good option for businesses that have a large, loyal following of customers who want to identify with the brand. There are several small businesses that supplement their income by selling such items.

This also promotes the business in a way. If your customers are wearing your branded apparel, they’re showing other potential customers that they trust your brand and like you. This would make others curious as well. By selling clothes with your logo on them, you’re attracting the interest of other potential customers.

United Front

Having corporate apparel with emblems as apparel decorations shows a united front to your customers. All your employees, from the very top of the corporate ladder to the novice trainee, are on an equal footing. That’s a very powerful and effective brand image.

If you have any questions or need to know more, you can call World Emblem at 800.766.0448. You can also email us at sales@worldemblem.com and a team member will get back to you as soon as possible.

Top 20 Ways to Wear A Patch

There are hundreds of different ways to use an embroidered, sublimated or digitally printed patch. It’s uses are solely limited by the level of imagination of the actual wearer. Looking for some inspiration? Here are 20 of the several hundred ways you can use a patch, just to get you started:

  1. On military, police, security or fire fighter uniforms 
  2. To cover up a direct embroidery logo
  3. On promotional corporate apparel
  4. On a school uniform
  5. On college / university promotional apparel
  6. For a karate club
  7. On restaurant staff uniforms
  8. As handout items for trade shows
  9. For Boy / Girl Scout uiforms
  10. For motorcycle clubs
  11. Heat sealed onto a laptop or tablet case
  12. Personalize your own t-shirts and other apparel
  13. On a purse/tote bag
  14. On a hat / cap
  15. Stuck to your laptop or computer monitor 
  16. Customize a pair of jeans
  17. On a smart phone cover
  18. As a piece of art framed on your wall
  19. On a stuffed animal
  20. Pass them out as promotional items at events 

Do you know any other ways you can use a patch? Let us know in the comments or through any of our social media channels listed below! Your suggestions could end up on our list in our next blog post!

  • Facebook:  http://on.fb.me/SaLoeg
  • Twitter: http://bit.ly/NDwheF
  • Google+: http://bit.ly/1uKOc5j
  • LinkedIn: http://linkd.in/1uKOetV
  • Instagram: http://bit.ly/U7Sche
  • YouTube: http://bit.ly/1nPMe0t

Announcing: High Visibility Striping!

World Emblem International is proud to introduce its latest product in its arsenal of apparel decorations, High-Visibility Striping. As a standard uniform requirement for many low lit and potentially hazardous working environments, World Emblem has realized the importance of being able to add this product to an existing uniform.  However, it is not this service alone that World Emblem offers its customers. Supply your work shirts, pants, coveralls or vests and World Emblem will not just increase their visibility and safety with the addition of High-Visibility striping but will add your choice of apparel decorations as well.

World Emblem offers 10 different trims and 48 standard placement locations for its High Visibility Striping. If the placements you require do not fit within the available standard placement locations, World Emblem can create custom templates to meet all of your safety requirements. With a multitude of design options available for its other apparel decorations, including direct embroidery and various types of emblems as well, all World Emblem products can be completely customized to your specific needs. World Emblem will even supply you with a free quote and digital proof of your designs in less than 24 hours. With 10-day turn-times, shipping is quick and hassle free. Customers can drop ship their garments from vendors to World Emblem’s Atlanta, Georgia manufacturing plant. Once the order is complete, World Emblem can even blind ship your garments right to the end customer. The addition of World Emblem’s online ordering system makes combining all of your apparel decoration needs easier then ever. With everything under one roof, World Emblem is truly your one stop shop for all your apparel decoration needs!

World Emblem International, Inc. is one of the world’s foremost designers and manufacturers of both industrial and domestic wash, custom embroidered, screen-printed and sublimated emblems. In addition, World Emblem is also a leading manufacturer of custom transfers, direct screen printing, direct embroidery, reflective emblems and much more. Headquartered in Miami, Florida, its ultra-modern 60,000 square foot facility is one of the largest and best equipped in the country. True to our name, World Emblem International is a global leader in the identification market, with 6 manufacturing facilities throughout the United States, as well as Canada, Mexico, France and the United Kingdom.

The combination of High Visibility Striping and all of our other listed services is only available at World Emblem! Contact World Emblem’s Customer Service department at 1-800-766-0448 for more information.